Dashiban ancient scenic area spurs rural tourism

In a remarkable effort to harness the potential of its cultural and natural assets, Dashiban Ancient Scenic Area in Yihai Town, Mianning County, Liangshan Yi Autonomous Prefecture, southwest China’s Sichuan Province has emerged as a thriving rural tourism destination. This development is significantly contributing to inclusive growth and rural revitalization, bringing prosperity and new opportunities to the local community.

Photo taken on June 24, 2024 shows poverty reduction officials from developing countries, including Egypt, Ethiopia, Mauritius, Nepal, Nigeria and Pakistan, visiting the cultural tourism industry project in Yihai Town, Mianning County, Liangshan Yi Autonomous Prefecture, southwest China’s Sichuan Province. (Wang Xinyuan/Guangming Picture)

Dashiban Ancient Scenic Area is renowned for its well-preserved ancient architecture from Ming and Qing dynasty, including traditional Yi ethnic group buildings and historical relics. The scenic area also boasts stunning natural landscapes, with lush forests, serene rivers, and picturesque mountains. Efforts to develop the area as a tourist destination have focused on preserving these cultural and natural treasures while making them accessible to visitors.

Photo taken on June 24, 2024 shows poverty reduction officials from developing countries, including Egypt, Ethiopia, Mauritius, Nepal, Nigeria and Pakistan, visiting the cultural tourism industry project in Yihai Town, Mianning County, Liangshan Yi Autonomous Prefecture, southwest China’s Sichuan Province. (Wang Xinyuan/Guangming Picture)

The restoration of ancient structures and the maintenance of natural sites have been prioritized to ensure that tourists can experience the authentic charm of Dashiban. Guided tours, cultural performances, and traditional craft demonstrations offer visitors a deep dive into the rich heritage of the region.

Photo taken on June 24, 2024 shows the view of the Dashiban Ancient Scenic Area in Yihai Town, Mianning County, Liangshan Yi Autonomous Prefecture, southwest China’s Sichuan Province. (Wang Xinyuan/Guangming Picture)

Sustainability is at the core of Dashiban’s tourism development approach. Efforts to minimize the environmental impact of tourism include waste management programs, eco-friendly infrastructure, and the promotion of responsible tourism practices. Visitors are educated about the importance of preserving the natural environment and respecting local customs.

Photo taken on June 24, 2024 shows poverty reduction officials from developing countries, including Egypt, Ethiopia, Mauritius, Nepal, Nigeria and Pakistan, visiting the cultural tourism industry project in Yihai Town, Mianning County, Liangshan Yi Autonomous Prefecture, southwest China’s Sichuan Province. (Wang Xinyuan/Guangming Picture)

By balancing tourism development with environmental conservation, Dashiban ensures that its natural beauty and cultural heritage are preserved for future generations. This sustainable approach enhances the long-term viability of the tourism industry, benefiting both the community and the environment.